I’m an experienced Art Director with over 20 years expertise across retail, editorial, and advertising.

 

I specialise in bringing client briefs to life through strong creative direction, compelling storytelling, and a deep understanding of both brand and commercial needs.

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My work spans fashion, beauty, still life, and lifestyle, from studio to location shoots in the UK and overseas. I have directed campaigns end-to-end, including video direction, script development, and content creation tailored for social-first platforms.

 

I’m adept at commissioning and briefing photographers, stylists, hair and makeup artists, and models, with a trusted network of industry contacts built over many years. 

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Whether presenting ideas to clients, leading a team on set, or shaping visuals for digital campaigns, I thrive in creating engaging  content that connects with audiences.

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If you’d like to collaborate or discuss a project, please get in touch, I’d love to help bring your brief to life.